1 advertising marketing jobs found in Charlotte, NC

The Digital Campaign and Marketing Analytics team is looking for an exceptional analytics advisor to leverage expertise in the data, marketing and digital realms. The position is responsible for leading marketing analytics strategy within Cigna Healthcare s Individual and Family Plan business segment. The ideal candidate will partner closely with the marketing team, agency partners and other key stakeholders to develop a measurement framework for assessing the impact of marketing efforts as well as delivering actionable insights to prove/disprove hypotheses and optimize marketing performance. They will deliver insightful data visualizations and employ advanced analytics techniques to drive meaningful impact for the business and across the enterprise. Primary Responsibilities: Collaborate with marketing leaders to identify analytics challenges and develop solutions Develop and manage reporting and data visualizations/dashboards across all marketing and communication channels...